"We’re providing grants to help change the narrative about anti-Asian sentiment"
Comcast NBCUniversal is celebrating Asian American & Pacific Islander Heritage Month whilst fighting against Coronavirus racism.
To commemorate the month, the network is presenting an array of Asian content.
“Key moments, like Asian American & Pacific Islander (AAPI) Heritage Month, give us the opportunity to go above and beyond to celebrate the AAPI community’s remarkable contributions to American culture, film, science, sports, and history,” the network said on their website.
Xfinity TV’s ‘Asian American Film & TV collection’ will feature “a selection of award-winning movies, documentaries, biopics, and television series curated into a special collection featuring popular Asian American actors such as John Cho and Ken Jeong, music content from Music Choice, Stingray, and TVK-Pop, and more.”
AAPI programming will also be provided through video on demand services such as GMA Pinoy, Filipino On Demand, Kocowa, Hi YAH!, Anime Network, and Eros Now.
Comcast NBCUniversal is also making an effort to combat Coronavirus racism.
Asian Americans reported over 1,500 reports of Coronavirus racism in the past month.
The network is providing grants to the National Council of Asian Pacific Americans (NCAPA) and Asian Americans Advancing Justice.
Comcast NBCUniversal hopes the grants will “help change the narrative about anti-Asian sentiment, uplift AAPI stories during the crisis, and organize meetings with other communities of interest to foster unity.”
Grants will also “support the work of the AAPI Emergency Response Network website that serves as a repository of COVID-19 related information and resources for the AAPI community.”